Legal
Privacy Policy
Last updated May 19, 2026
This Privacy Notice for S.O. ("we", "us", or "our") describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:
- Visit our website at socurated.co or any website of ours that links to this Privacy Notice
- Use S.O. — curated dating. We get to know you and what you're looking for; present you with hand-selected high-potential matches; coordinate the date; and gather intel from both sides after the date.
- Engage with us in other related ways, including any marketing or events
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at s.o.curatedteam@gmail.com.
Summary of Key Points
This summary provides key points from our Privacy Notice. You can find more details on any topic in the full sections below.
What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use.
Do we process any sensitive personal information? Some information may be considered "special" or "sensitive" in certain jurisdictions, for example your racial or ethnic origins, sexual orientation, and religious beliefs. We may process sensitive personal information when necessary with your consent or as otherwise permitted by applicable law.
Do we collect any information from third parties? We may collect information from public databases, marketing partners, social media platforms, and other outside sources.
How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We process your information only when we have a valid legal reason to do so.
In what situations and with which types of parties do we share personal information? We may share information in specific situations and with specific categories of third parties.
How do we keep your information safe? We have adequate organisational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure.
What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.
How do you exercise your rights? The easiest way to exercise your rights is by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.
1. What Information Do We Collect?
Personal information you disclose to us
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you register on the Services, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.
Personal Information Provided by You. The personal information we collect may include:
- names
- email addresses
- phone numbers
- job titles
- contact preferences
- contact or authentication data
- mailing addresses
- usernames
- passwords
- billing addresses
- debit/credit card numbers
Sensitive Information. When necessary, with your consent or as otherwise permitted by applicable law, we process the following categories of sensitive information:
- data about a person's sex life or sexual orientation
- information revealing race or ethnic origin
- information revealing political opinions
- information revealing religious or philosophical beliefs
- student data
Social Media Login Data. We may provide you with the option to register with us using your existing social media account details, like your Facebook, X, or other social media account. If you choose to register in this way, we will collect certain profile information about you from the social media provider, as described in section 6 below.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes.
Information automatically collected
In Short: Some information — such as your IP address and/or browser and device characteristics — is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, and other technical information used for security, operation, and internal analytics.
The information we collect includes:
- Log and Usage Data — service-related, diagnostic, usage, and performance information our servers automatically collect, including IP address, device information, browser type, settings, and activity such as date/time stamps, pages and files viewed, searches, and other actions.
- Device Data — information about your computer, phone, tablet, or other device used to access the Services, including IP address, device and application identifiers, browser type, hardware model, ISP/mobile carrier, OS, and system configuration.
- Location Data — precise or imprecise information about your device's location (e.g. via GPS or IP). You can opt out by disabling Location on your device, though some Services may then be limited.
Information collected from other sources
In Short: We may collect limited data from public databases, marketing partners, social media platforms, and other outside sources.
To enhance our ability to provide relevant marketing, offers, and services to you and update our records, we may obtain information about you from other sources, such as public databases, joint marketing partners, affiliate programs, data providers, social media platforms, and other third parties. This information may include mailing addresses, job titles, email addresses, phone numbers, intent data, IP addresses, and social media profiles.
If you interact with us on a social media platform using your social media account (e.g. Facebook or X), we may receive personal information such as your name, email address, and gender. Any personal information we collect from your social media account depends on that account's privacy settings; their own use of your information is not governed by this Privacy Notice.
2. How Do We Process Your Information?
In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.
We process your personal information for a variety of reasons, depending on how you interact with our Services, including:
- To facilitate account creation and authentication and otherwise manage user accounts.
- To deliver and facilitate delivery of services to the user.
- To respond to user inquiries and offer support.
- To send administrative information to you.
- To fulfil and manage your orders, payments, returns, and exchanges.
- To request feedback.
- To send you marketing and promotional communications (you can opt out at any time).
- To deliver targeted advertising to you.
- To post testimonials.
- To protect our Services, including fraud monitoring and prevention.
- To evaluate and improve our Services, products, marketing, and your experience.
- To identify usage trends.
- To determine the effectiveness of our marketing and promotional campaigns.
- To comply with our legal obligations.
3. What Legal Bases Do We Rely On to Process Your Information?
In Short: We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e. legal basis) to do so under applicable law.
We may process your information if you have given us specific permission (express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (implied consent). You can withdraw your consent at any time.
In some exceptional cases, we may be legally permitted under applicable law to process your information without your consent, including:
- If collection is clearly in the interests of an individual and consent cannot be obtained in a timely way
- For investigations and fraud detection and prevention
- For business transactions provided certain conditions are met
- If it is contained in a witness statement and the collection is necessary to assess, process, or settle an insurance claim
- For identifying injured, ill, or deceased persons and communicating with next of kin
- If we have reasonable grounds to believe an individual has been, is, or may be a victim of financial abuse
- If it is reasonable to expect that collection and use with consent would compromise the availability or accuracy of the information, and the collection is reasonable for purposes related to investigating a breach of an agreement or a contravention of the laws of Canada or a province
- If disclosure is required to comply with a subpoena, warrant, court order, or rules of the court relating to the production of records
- If it was produced by an individual in the course of their employment, business, or profession and the collection is consistent with the purposes for which the information was produced
- If the collection is solely for journalistic, artistic, or literary purposes
- If the information is publicly available and is specified by the regulations
We may disclose de-identified information for approved research or statistics projects, subject to ethics oversight and confidentiality commitments.
4. When and With Whom Do We Share Your Personal Information?
In Short: We may share information in specific situations described in this section and/or with the following categories of third parties.
Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf and require access to such information to do that work. We have contracts in place with our third parties designed to safeguard your personal information.
The categories of third parties we may share personal information with are:
- Ad Networks
- AI Platforms
- Data Storage Service Providers
- User Account Registration & Authentication Services
We also may need to share your personal information in the following situations:
- Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
5. Do We Use Cookies and Other Tracking Technologies?
In Short: We may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services and your account, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.
We also permit third parties and service providers to use online tracking technologies on our Services for analytics and advertising, including to help manage and display advertisements, to tailor advertisements to your interests, or to send abandoned shopping cart reminders.
Google Analytics. We may share your information with Google Analytics to track and analyse the use of the Services. To opt out, visit https://tools.google.com/dlpage/gaoptout.
6. How Do We Handle Your Social Logins?
In Short: If you choose to register or log in to our Services using a social media account, we may have access to certain information about you.
Our Services offer you the ability to register and log in using your third-party social media account details. The profile information we receive may vary depending on the provider, but will often include your name, email address, friends list, and profile picture, as well as other information you choose to make public. We will use the information we receive only for the purposes described in this Privacy Notice or otherwise made clear to you. We do not control, and are not responsible for, other uses of your personal information by your third-party social media provider.
7. How Long Do We Keep Your Information?
In Short: We keep your information for as long as necessary to fulfil the purposes outlined in this Privacy Notice unless otherwise required by law.
No purpose in this notice will require us keeping your personal information for longer than twelve (12) months past the termination of the user's account. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it, or, if that is not possible (e.g. backups), securely store and isolate it until deletion is possible.
8. How Do We Keep Your Information Safe?
In Short: We aim to protect your personal information through a system of organisational and technical security measures.
We have implemented appropriate and reasonable technical and organisational security measures designed to protect any personal information we process. However, no electronic transmission or storage technology can be guaranteed to be 100% secure. Transmission of personal information to and from our Services is at your own risk; you should only access the Services within a secure environment.
9. Do We Collect Information From Minors?
In Short: We do not knowingly collect data from or market to children under 18 years of age (or the equivalent age specified by law in your jurisdiction).
By using the Services, you represent that you are at least 18 (or the equivalent age in your jurisdiction) or that you are the parent or guardian of such a minor and consent to their use of the Services. If we learn that personal information has been collected from anyone under 18, we will deactivate the account and take reasonable measures to promptly delete the data. If you become aware of any data we may have collected from a child, please contact us at s.o.curatedteam@gmail.com.
10. What Are Your Privacy Rights?
In Short: In some regions, such as Canada, you have rights that allow you greater access to and control over your personal information.
In some regions (like Canada), you have certain rights under applicable data protection laws, which may include (i) requesting access and a copy of your personal information, (ii) requesting rectification or erasure, (iii) restricting processing, (iv) data portability where applicable, and (v) not being subject to automated decision-making. If a decision that produces legal or similarly significant effects is made solely by automated means, we will inform you, explain the main factors, and offer a simple way to request human review.
Withdrawing your consent. If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time by contacting us. This will not affect the lawfulness of processing before withdrawal.
Opting out of marketing and promotional communications. You can unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us. You will then be removed from marketing lists, though we may still communicate with you for service-related messages.
Account Information
If you would like to review or change the information in your account or terminate your account, contact us using the contact information provided. Upon request, we will deactivate or delete your account and information from our active databases, though we may retain some information to prevent fraud, troubleshoot problems, assist with investigations, enforce our legal terms, and/or comply with applicable legal requirements.
11. Controls for Do-Not-Track Features
Most web browsers and some mobile systems include a Do-Not-Track ("DNT") feature you can activate to signal your privacy preference. At this stage, no uniform technology standard for recognising DNT signals has been finalised, so we do not currently respond to DNT browser signals. If a standard is adopted that we must follow in the future, we will inform you in a revised version of this Privacy Notice.
12. Do We Make Updates to This Notice?
In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Last updated" date at the top of this Privacy Notice. If we make material changes, we may notify you either by prominently posting a notice or by directly sending you a notification.
13. How Can You Contact Us About This Notice?
If you have questions or comments about this notice, you may email us at s.o.curatedteam@gmail.com or contact us by post at:
S.O.
23 Vesta Drive
Toronto, Ontario M5P 2Z6
Canada
14. How Can You Review, Update, or Delete the Data We Collect From You?
Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing. These rights may be limited in some circumstances by applicable law. To request to review, update, or delete your personal information, please contact us at s.o.curatedteam@gmail.com.