Legal

Privacy Policy

Last updated September 18, 2026

This Privacy Policy for S.O. Curated Matches Inc. ("S.O.", "we", "us", or "our") describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you visit our website at socurated.co, use our curated dating service, or engage with us in other related ways, including any marketing or events.

Questions or concerns? Reading this Privacy Policy will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at hello@socurated.co.

Summary of Key Points

This summary provides key points from our Privacy Policy. Please read our full policy for more information on these topics.

  • What personal information do we process? We collect information you provide directly (such as contact details, dating preferences, photographs, and sensitive personal information), information collected automatically when you use our website (such as device and usage data via cookies), and information obtained from other sources.
  • Do we collect any information from third parties? We may double check some of your submitted information using search engines, public professional or social media profiles, and other external sources. Any such comparison is limited, occasional, and carried out at our discretion. This does not constitute a background check or formal verification process, and we make no representation that information about any person is accurate or has been checked.
  • How do we process your information? We process your information to provide and improve our Services, including evaluating and coordinating matches, to manage your account and payments, communicate with you, send marketing messages, for security and fraud prevention, and to comply with our legal obligations.
  • In what situations and with which types of parties do we share personal information? We share some information with potential and confirmed matches for the purposes of evaluating, facilitating, proposing, and coordinating matches. We may also share information with third party service providers that help us conduct our business. These include data storage service providers, authentication services, software companies, marketing and analytics providers, AI platforms, and payment processors.
  • Do we transfer personal information outside of Canada? Yes. Some of our third party service providers may be located outside of Canada, and accordingly some of your personal information may be accessible to legal requirements from foreign authorities (e.g., law enforcement, courts, and national security entities).
  • How do we keep your information safe? We have organizational and technical processes and procedures in place which are designed to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure.
  • What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information. More information about your privacy rights can be found below.
  • How do you exercise your rights? The easiest way to exercise your rights is by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.

1. What Information Do We Collect?

Personal information you disclose to us

We collect personal information that you voluntarily provide to us when you register on the Services, express an interest in obtaining information about us or our Services, participate in activities on the Services, or otherwise contact us. We may also collect personal information through debrief calls after a date, to refine and improve our matching process.

The information we collect may include names, email addresses, phone numbers, photographs, date of birth, place of birth, gender, height, job titles, contact preferences, contact or authentication data, as well as information about your personality, interests, lifestyle, values, dating preferences, ambitions and priorities. Some of the information we collect may be sensitive in nature, such as information about your sex life or sexual orientation, marital status, parental status, race or ethnic origin, political opinions, religious or philosophical beliefs, or substance use.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes.

Information automatically collected

We or our third-party service providers may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our website. This information does not reveal your specific identity and may include service-related, diagnostic, usage, and performance data (e.g., referring URLs, date/time stamps, pages viewed, searches), device information (e.g., IP address, browser type, hardware model, operating system, ISP or mobile carrier), and general location data inferred from your IP address. This information is used to track and analyze your use of our website and Services in order to improve the website and Services.

Our analytics providers include Google Analytics and Posthog. To opt out of Google Analytics, visit https://tools.google.com/dlpage/gaoptout. You can learn more about Posthog's practices at https://posthog.com/privacy.

Call Recording. We may use an application to transcribe and summarize our calls with you for quality assurance purposes. Please let us know if you would not like your call to be recorded, transcribed and summarized in this manner.

Information collected from other sources

Social Media. If you interact with us on a social media platform using your social media account (e.g. Facebook or X), we may receive personal information such as your name, email address, and gender. Any personal information we collect from your social media account depends on that account's privacy settings; their own use of your information is subject to social media privacy policies and not governed by this Privacy Policy.

Verifying Details. To enhance our records, we may obtain information about you from other sources, such as search engines, public professional or social media profiles, and other third parties. This information may include job titles, job history, education, email addresses, phone numbers, IP addresses, and social media profile information. Any such comparison is limited, occasional, and carried out at our discretion.

A note on what this is not. We do not verify, and have no obligation to verify, information provided by you or by any other person. This is not identity verification, a background check, a criminal record check, or comprehensive vetting of any kind, and we make no representation that information about any person is accurate or has been checked. If something we find appears to conflict with what you have told us, we may raise it with you directly.

2. How Do We Process Your Information?

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

  • To facilitate account creation and authentication and otherwise manage user accounts.
  • To evaluate potential matches for users.
  • To deliver and facilitate delivery of services to the user.
  • To compare information from publicly available sources with what you have told us.
  • To respond to user inquiries and offer support.
  • To send administrative information to you.
  • To fulfil and manage your payments.
  • To request feedback.
  • To send you marketing and promotional communications (you can opt out at any time).
  • To post testimonials, with your consent.
  • To protect our Services, including fraud monitoring and prevention.
  • To evaluate and improve our Services, products, marketing, and your experience.
  • To identify usage trends.
  • To determine the effectiveness of our marketing and promotional campaigns.
  • To comply with our legal obligations.

3. What Legal Bases Do We Rely on to Process Your Information?

We may process your information if you have given us specific permission (express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (implied consent). You can withdraw your consent at any time.

In some exceptional cases (in accordance with applicable laws), we may be legally permitted under applicable law to process your information without your consent, such as where collection is clearly in the interests of an individual and consent cannot be obtained in a timely way; for investigations, fraud detection and prevention; for business transactions provided certain conditions are met; to comply with a subpoena, warrant, court order, or rules of court; where the information is publicly available and its collection is permitted under applicable privacy laws; or in other limited circumstances permitted by applicable law.

4. When and With Whom Do We Share Your Personal Information?

Potential and Confirmed Matches. We may share personal information about you with potential and confirmed matches, after you have paid to join the paid tier or consented to join the free tier, for the purposes of evaluating, facilitating, proposing, and coordinating matches.

Please note, candidates are required, pursuant to our terms of service, to protect the confidentiality of personal information. However, we cannot guarantee, and are not responsible for the behaviour of candidates, including their handling of your personal information. By participating in the services, you accept all risks related to candidate misuse of personal information.

Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf and require access to such information to do that work.

The categories of third parties we may share personal information with are:

  • Data Storage Service Providers -- we may share personal information with cloud storage and data hosting providers for the purpose of securely storing and maintaining your information in connection with the operation of our Services.
  • User Account Registration & Authentication Services -- we may share account credentials and related authentication data with service providers that facilitate account creation, verification, and login functionality.
  • Software Companies -- cloud software providers (e.g., call recording, transcription and summarizing, website hosting, calendar booking, and email service providers) used to store and facilitate collection of your information in connection with the Services.
  • Marketing and Analytics Providers -- providers that collect and use usage, device, location, and online activity data to analyse use of our Services and measure the effectiveness of our campaigns.
  • AI Platforms -- AI platform providers used to improve our match compatibility analysis, which may include screening for compatibility prior to human review by our team.
  • Payment Processors -- third-party payment processors that process your name and payment details for transactions related to the Services. We do not store your full payment card information. We are not responsible for the processing of your personal information by third-party payment processors, and we encourage you to review their privacy policies.

Please note that we may change or add third party service providers at any time, in our sole discretion. We encourage you to review our privacy policy from time-to-time to obtain updated information about our service providers.

We may also share your personal information in the following situations:

  • Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
  • Legal Obligations. We may disclose your personal information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or other legal process, such as in response to a court order or a subpoena.
  • Vital Interests and Legal Rights. We may disclose your personal information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person, illegal activities, or as evidence in litigation in which we are involved.
  • Other. We may disclose your personal information for any other purpose with your consent, or where otherwise required or permitted by law.

Some of our third-party service providers may be based outside of Canada. When your personal information is used or stored in another jurisdiction, it may be subject to the laws of that jurisdiction, including laws permitting disclosure to government authorities.

5. How Long Do We Keep Your Information?

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if that is not possible (e.g. backups), securely store and isolate it until deletion is possible.

6. How Do We Keep Your Information Safe?

We have implemented appropriate and reasonable physical, technical and organisational security measures designed to protect any personal information we process. However, no electronic transmission or storage technology can be guaranteed to be 100% secure. Transmission of personal information to and from our Services is at your own risk; you should only access the Services within a secure environment.

7. Do We Collect Information From Minors?

By using the Services, you represent that you are at least 18 (or the equivalent age of majority in your jurisdiction). If we learn that personal information has been collected from anyone under 18, we will deactivate the account and take reasonable measures to promptly delete the data. If you become aware of any data we may have collected from a child, please contact us at hello@socurated.co.

8. What Are Your Privacy Rights?

In some regions (like Canada), you have certain rights under applicable data protection laws, which may include (i) requesting access and a copy of your personal information, and (ii) requesting correction or deletion.

Withdrawing your consent. If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time by contacting us. This will not affect the lawfulness of processing before withdrawal.

Opting out of marketing and promotional communications. You can unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us. You will then be removed from marketing lists, though we may still communicate with you for service-related messages.

Account Information. If you would like to review or change the information in your account or terminate your account, contact us. Upon request, we will deactivate or delete your account and information from our active databases, though we may retain some information to prevent fraud, troubleshoot problems, assist with investigations, enforce our legal terms, and/or comply with applicable legal requirements.

The rights above are subject to limitations and restrictions under applicable laws. To learn more about the above rights and exercise your privacy rights, please contact us at hello@socurated.co.

9. Controls for Do-Not-Track Features

Most web browsers and some mobile systems include a Do-Not-Track ("DNT") feature. No uniform technology standard for recognising DNT signals has been finalised, so we do not currently respond to them. If a standard is adopted that we must follow, we will inform you in a revised version of this Privacy Policy.

10. Third Party Links

Our website may contain links to third-party websites, plug-ins, and applications. We do not control these third parties and are not responsible for their privacy practices. We encourage you to read the privacy policy of every website you visit.

11. Do We Make Updates to This Privacy Policy?

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last updated" date at the top of this Privacy Policy. If we make material changes, we may notify you either by prominently posting a notice or by directly sending you a notification.

12. How Can You Contact Us About This Privacy Policy?

If you have questions or comments about this Privacy Policy, you may email our Privacy Officer at hello@socurated.co.